General Manager Sales

Reporting to the President, the incumbent is responsible for achieving the sales objectives set by the company for the Consumer, Builder and Distribution sectors. He/she plans, organizes, directs and controls sales activities. He/she is continuously involved with the managers of the other sectors of the organization in order to achieve corporate efficiency.

Required profile

Excellent leadership, sound decision making, results and customer experience oriented, understanding of customer needs, good communication skills.

Main tasks

  • Develop and implement strategies to develop the sales areas under his/her responsibility align with the company's growth objectives and business strategy;
  • Supervise, lead and coach multiple managers and representatives of large sales teams to achieve objectives;
  • Identify valuable emerging markets and make accurate forecasts of future sales with sales strategy development;
  • Collaborate on the organization's growth challenges by bringing effective, efficient and results-oriented management dynamics while advocating organizational values;
  • Continuously ensure the efficiency of sales contracts entered into in order to maximize the company's profit;
  • Prepare and implement competitive strategies that promote customer engagement to close and refer;
  • Support the President in the execution of specific mandates and act as a corporate leader in the sales decision-making process;
  • Foster teamwork in the development of sales strategies and healthily encourage effective resource development;
  • Use a pragmatic and thoughtful approach in contentious cases and respond effectively to various critical interventions, with the goal of maximizing the customer experience while maintaining company rules;
  • Ensure that effective standards are maintained and participate in developing research and process improvement practices aimed at growing sales team performance;
  • Any other duties directly related to the job.


  • Have a university degree in a management related discipline;
  • Have a recognized sales background;
  • Have extensive experience managing a large sales team;
  • Have worked in a large organization with enviable goal achievement;
  • Have a thorough understanding of selling and delivering custom products;
  • Understand the needs and timing of marketing actions in their sales team performance strategies;
  • Strong leadership and decision-making skills and ability to work in a team environment.